Baythe

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Eco-friendly swimwear and activewear made in Australia

Made in Australia

Recycled Materials

Baythe is a Bondi based brand creating eco-friendly swimwear and activewear. The brand focuses on pieces that move easily between swimming, training and everyday wear. Designs lean minimal and modern, often in neutral tones with clean lines and simple silhouettes. Many garments are produced in small runs using recycled or regenerated fabrics where possible. The brand positions sustainability as a core value, with an emphasis on reducing environmental impact through material choices and local production.

Sydney, NSW

Sizes 6 – 12

Est. 2018

Manufactured in: Australia

Meet the Founder(s)

Joyce Lubotzky founded Baythe from her home base in Bondi. Living close to the ocean and being a pilates instructor influenced her approach to design. She wanted swimwear that could move easily between the water and everyday activity. At the same time, she became increasingly aware of the environmental impact of fashion and plastic waste in the ocean. This led her to explore lower impact materials such as recycled and regenerated fabrics. Baythe was created with the intention of making more environmentally conscious swimwear that remains accessible in price.

Brand Values

People

Baythe produces its garments in Australia, meaning the final stage of production takes place under Australian labour laws and workplace standards. This generally carries a lower risk of labour abuse compared with production in higher-risk regions.

However, there is limited public information about suppliers involved earlier in the supply chain. The brand does not provide transparency around factory audits or verification that workers are paid a living wage.

Environment

Baythe focuses on reducing environmental impact through material choices and smaller scale production. Garments are made locally in Australia. Designs are minimal and not strongly trend driven. Pieces are intended to move between swimming, training and everyday wear.

A key part of the brand’s environmental approach is its use of recycled and regenerated fabrics. Many pieces use materials such as ECONYL®, a regenerated nylon made from waste including discarded fishing nets and nylon scraps, and recycled polyester fibres made from plastic bottles. These fabrics aim to reduce reliance on virgin petroleum-based materials while repurposing existing waste. Fabric composition is clearly listed on product pages so customers can understand what materials are used.

Baythe receives a “Great” rating from Good On You, which reflects strong environmental practices including the use of lower impact materials and small scale production.

Animals

Products seem to be generally free from animal derived materials.

Is This Brand Right For You?

Perfect For You If...

You are looking for eco-friendly swimwear made from recycled fabrics
You prefer smaller production runs and Australian made garments
You like minimal, modern designs that you can mix and match
You want pieces that transition easily between the beach, brunch, and pilates
You’re looking for smooth, comfortable, and gently sculpting fabrics.

Might Not Be Right If...

You do not fit into the limited size range (XS – L)
You need structured swimwear designed for larger bust support
You prefer brands with detailed transparency around labour practices and suppliers
You want high performance swimwear or gymwear designed for intense competitive training.